Founder's Note
Londyn Rey Collective was created to help growing businesses gain access to sales leadership and strategy when they need it most — whether building a foundation, managing through a transition, or scaling with intention.
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With years of experience in ingredient sales and B2B strategy, I help companies navigate expansion, reorganization, and early-stage momentum — without the commitment of a full-time hire.
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My role is hands-on and impact-driven. From one-time discovery intensives to interim leadership and pipeline development, I offer tailored solutions that help teams find clarity, structure, and results.
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I specialize in the personal care and cosmetics industries, but the foundation of my work is connection — helping brands create momentum, strengthen partnerships, and unlock new opportunities.
This business was built to be adaptable. As needs evolve, so will Londyn Rey. But at its core, it will always prioritize thoughtful collaboration, measurable growth, and a human approach to sales.​
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-Kari Pekalski,
Founder of Londyn Rey Collective
SUPPORT TIERS
Discovery Intensive
Strategic clarity in a single session
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A focused, one-time engagement designed to bring visibility into your current sales strategy and pipeline potential. Ideal for founder-led teams or early-stage brands looking for clear, actionable next steps without a long-term commitment.
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What’s Included:
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90-minute strategy session to give your team a clear roadmap for sales growth.
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Sales approach + pipeline recommendations
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Insights into your buyer’s journey so you know exactly how to attract and retain them.
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Follow-up summary and suggested next steps
Sales Foundations
Build structure before hiring
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For businesses ready to formalize their sales function — but not quite ready for a full-time hire. We define the role, establish tools, and create a framework your team (or future hire) can grow into with confidence.
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What’s Included:
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Sales role scoping + responsibilities
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CRM + outreach tool setup
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​Ideal customer profile (ICP) definition + refinement
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Lead qualification framework
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Hiring guidance or onboarding prep
Fractional Sales Leadership
Short-term support with long-term impact
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Step-in sales leadership when it’s needed most — during hiring gaps, launches, or restructuring. We manage sales activity, maintain pipeline progress, and represent your brand with professionalism and care.
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What’s Included:
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Sales execution + CRM management
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Lead follow-up + reporting
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Client and partner communication
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Optional trade show support
WHAT SETS US APART
Strategic Flexibility
Whether you need one-time clarity or interim leadership, support is tailored to your stage, structure, and sales goals — no off-the-shelf solutions here.
Deep Industry Insight
Years of experience working for and with ingredient suppliers, distributors, and brand builders means fast ramp-up and trusted perspective.
Built-In Collaboration
We act as an extension of your team — responsive, aligned, and fully engaged in your growth.
Hands-On Sales Support
We don’t just advise — we build, lead, and execute. From CRM setup to lead qualification and customer outreach, we roll up our sleeves.
Built for Momentum
Whether filling a temporary gap or defining your next sales role, we keep your pipeline moving so you can focus on what’s next.